
The Concept Are Social Responsibility (Csr) Is Not A New To Indian Companies. However, What Is New Is The Way It Has Caught On With Corporates In India And The Direct Involvement Of Emploees In Implementation Of These Project. Dedicated Departments In Many Organizations Are Looking Into Much More Than Just Funding Or Getting Involved In One -Time Project.
Csr Activities Have Their Advantages. The Benifits Are In Term Of Building A Positive Image, Encouraging Social Involvement Of Employees, Which In Turn Devlops A Sense Of Loyalty For The Organization. Csr Activities Help Bond Employees As A Team With The Organization Which In Turnhelp In Creating A Dedicated Workforce That Is Proud Of Its Employer
However, One Of The Biggest Advantages Of Such Activities Is The Creating Of An Internal Brand Among Empoyees. Employees Feel A Sense Of Pridewhen They Are Involved In Such Activites. Beside, With Hectic Work Schedules, These Activities Help In Destressing Employees And Create A Much Involved And Conscious Person.